Content marketing

If you’ve ever stared at a blank content calendar wondering what to create next, you’re not alone. Even the most prolific writers* sometimes feel like they’re running nonstop on the content creation h...

You’ve heard that stories, statistics, and anecdotes make a strong blog introduction. But are they enough to drive engagement, or do you need specific elements to keep readers hooked? To find out, I a...

Most content teams start their quarters with ambitious goals and solid plans. By week three, reality hits: Competitors have doubled their output, organic traffic is plateauing, and writers are stretch...

You know when you come back to your phone after having it off for a few hours and you have 100 notifications—because everyone wants something from you? Your mom wants to know what you want for your bi...

We asked all respondents to convert their income to USD. 61% of respondents live in the United States, but we had contributors from all around the world. We made the decision to only include responden...