Content marketing
I replaced all our blog thumbnails using DALL·E 2: Here’s what I learned
Deephaven
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Blog posts with images get 2.3x more engagement. Here’s the problem - we make a query engine for streaming tables. How the heck are you supposed to pick images for technical topics like comparing the ...
The ABC of a great content brief
contentfolks
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A published blog post is like the tip of an iceberg: under its most visible part sits a huuuuuge amount of stuff that usually goes unseen—and is, therefore, easy to ignore. Well then: you are official...
How to increase Google CTR with killer page titles & meta descriptions
Grizzle
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If you want to gain and maintain Google rankings, you need a strong page title and meta description. According to current understanding of Google, engagement factors like time on site are a key rankin...
6 predictions about AI in content marketing
Animalz
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I shared a cryptic LinkedIn post last week, so in the spirit of elaboration, here are six predictions about how AI is going to change content marketing. We’re already pretty comfortable with the idea ...
How to create a successful content outline
Marketer Milk
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A proper content outline will help you craft a better story, make it easier to write, and help you rank your articles in search engines. In this post, I’ll show you exactly how I make content outlines...