Social media

YouTube Shorts, the company's short-form video TikTok competitor, has proven to be a big success for the platform. But YouTube is still synonymous with its longer content and its well known long-form ...

I have a love-hate relationship with the sidebar of YouTube. It lures me into the depths of the platform; yet seems to almost always recommend me the perfect video. Getting your video recommended by Y...

Managing a social presence across U.S. and European markets is a unique challenge for U.S-based marketers. Little nuances in platform and communication preferences can become major cultural difference...

Finding influencers who have the perfect audience for your product is a big task in itself. Even once you've done that though, what's next? What kind of campaign should you set up? Which type of colla...

The talk on Twitter today reveals where the world is going tomorrow. Analyzing billions of Tweets over a two-year period, we uncovered three must-know trends about to go big. We’re diving deep into wh...