In our SEO agency, we onboarded a SaaS client who wants to do SEO just to rank in LLM-generated responses. This is the first time we’ve seen requirements like this in our agency. The reason could be t...

Google took the low-key route for the launch of its next-gen flagship AI model, Gemini 2.0 Pro Experimental. Instead of a splashy announcement, the company revealed the model in a changelog for its Ge...

Copywriting is often the fastest way to get the most results for the least amount of effort. Simply changing the copy on a product can completely change the outcome! Great copywriting is the underlyin...

The product page is the centerpiece of users’ product-purchasing decisions, as nearly all users go through product pages before deciding whether or not they’ll purchase an item. It’s therefore crucial...

I can’t seem to escape conversations around employee-generated content. It’s in every 2025 social media trend prediction round up. (I called it out in my Q2: 2024 trend report.) It’s all over my feed....