Copywriting

Ok class... who wants to make more money? Who wants to do so with an extremely underutilized and rare skill (CLEAR, PERSUASIVE, and CONCISE WRITING). I have my friend, the legend, Neville Medhora with me in this video (from kopywritingk...

What should an essay be? Many people would say persuasive. That's what a lot of us were taught essays should be. But I think we can aim for something more ambitious: that an essay should be useful. To start with, that means it should be...

Copywriting is a key marketing skill. Here are 10 copywriting tips that will increase clicks and conversions on your website, ads, emails, and more: 1) Use timeframes. Real numbers are more compelling than generalizations like "fast" or ...

Immediately after getting an idea for a content project, many writers become preoccupied with the existing competition: “It will be extremely difficult to stand out.” If that sounds familiar, I’m hoping you’ll change your mind by the tim...

I went from being a bad writer to a good writer after taking a one-day course in “business writing.” I couldn’t believe how simple it was. I’ll tell you the main tricks here so you don’t have to waste a day in class. Business writing is ...