Email marketing

Thanks to machine learning and other predictive algorithms, 80% of consumers now expect personalized experiences in their interactions with companies—including email. Segmentation can help with this. ...

Here’s a look at the most popular email clients of April 2022, plus the shifts that took place with email client market share between March through April 2022. Before we get started, there are two thi...

Do you want to make sure your email campaigns resonate with your audience and remain impactful in 2022? Then look no further and dive right in to this freshly updated Email Marketing Benchmarks report...

Before we dive in, let’s first explore why investing in a referral program for your newsletter is a worthy use of your time and effort. Aside from creating the best content possible (that should be a given), every newsletter’s next prior...

This is not an article about Mark Cuban. But if you need proof that cold emails work, look no further than the billionaire Mavs owner. Dhruv Ghulati, a first-time founder, sent Cuban a cold email about his AI product that analyzes conten...