Growth

Marketers are looking for new outbound tactics since mass emailing is not performing as much as before. Indeed, email open rates and reply rates have decreased a lot. In early 2023, generative AI dele...

Software integrations have been around for a long time. Since the 70s, in fact. But, up until 2011, if you wanted to stitch two different products together and create some under-the-hood workflow, you...

Livestorm is a video engagement platform, providing all the tools companies need to get the most value out of their online meetings, webinars, and other online events. They offer a limited freemium ti...

Marketing is an open-world game. Every day, you need to choose your way forward: Path 1: The Easy Road. You play it safe. You use traditional marketing strategies (e.g. paid ads, SEO, influencers, ema...

ActiveCampaign, the marketing automation SaaS company, has grown to $250 million ARR and more than 180,000 customers. The company was founded back in 2003 and quietly became an under-the-radar PLG jug...