Growth
Discover links and resources related to product growth. This includes sub-topics on retention, engagement, and acquisition.
10 growth tactics and strategies that don’t work
Elena's Growth Scoop
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I recently did my THIRD (!!!) interview with Lenny, this time about 10 growth tactics and strategies that don’t work. Lenny is such a great interviewer - he knows how to keep the vibe alive and asks s...
No wait, of course THAT is the single most important SaaS metric
A Smart Bear
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Is it LTV? Retention? NRR? Magic Number? Rule of 40? Or: Do you need to un-ask the question. The single most important SaaS metric is retention, because cancellations indicate lack of Product/Market F...
7 psychological drivers of referral behavior to accelerate B2B growth
Growthmates
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According to the article from Elena Verna, why do referral programs work for only a few B2B SaaS companies? A common mistake is applying B2C referral playbooks to B2B SaaS. In B2C, referrers are incen...
Building communities that drive growth
HyperGrowth Partners
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Gen AI and Gen UI are driving product commoditization faster than ever, making SaaS websites and apps virtually indistinguishable. If you add that saturated, costly acquisition channels have eroded tr...
The Unfair Advantages framework
Growth by Gaurav
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Literally every startup must figure out: “how do we grow?” In answering this, founders typically focus on core questions: Who is our customer? What problem does our product solve? What is our business...