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Confessions of a millennial in tech

Elena Verna
|
Career & jobs

A candid reflection on what it feels like to watch AI flatten the skills you spent a decade building. Elena Verna unpacks the anxiety, fake confidence, and unanswered questions of this moment in tech.

“Personal brand” is a dirty word, but you might want one anyway

False Start
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Career & jobs
If you’ve told yourself you don’t need a personal brand, you might be right. You can build a successful marketing career without one. Take it from me — I increased my salary 500% and climbed from coor...

I don’t care about your resume

False Start
|
Career & jobs
I see a lot of generic advice about job hunting for marketing roles: "Research companies, network, optimize your resume, apply." I have 11+ years of experience in the field and am sad to say I've neve...

6 rules to survive (and thrive) as a one-person marketing team

False Start
|
Career & jobs
My first experience as a department of one was in 2019. I was hired as the Director of Marketing at a tiny beverage startup where I was tasked with supporting DTC and retail across growth, brand, and ...

Reverse impostor syndrome

Wes Kao's Newsletter
|
Career & jobs
Recently, I’ve had my ears perked about imposter syndrome because I realized that I have the opposite of imposter syndrome—and my hypothesis is that many people who think they have imposter syndrome a...
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