Growth
Discover links and resources related to product growth. This includes sub-topics on retention, engagement, and acquisition.
Typeform’s viral growth – and its disruption?
Kyle Poyar
|
Typeform, the maker of people-friendly forms and surveys, perhaps needs no introduction. Founded in 2012, Typeform was an early pioneer in product-led growth. A few stats: Serves 125,000+ paying custo...
Unlocking growth for high-friction products
Adam Fishman
|
I’ve been heads down working two jobs the past few months (Reforge EIR and Interim CPTO at ResortPass) – and it’s almost time to come back up for air. Reforge ends at the end of May for me and I’ll be...
Flywheels and how to create content communities
Andy Johns
|
Each year, a batch of entrepreneurs set out to build the next great online community. Some attempt to build large horizontal platforms where users engage on topics ranging from immunotherapy to the Boston Celtics. Reddit would fit that d...
Cost of Acquisition (CAC) trap
Elena's Growth Scoop
|
So many acquisition-focused teams tirelessly chase after reducing Customer Acquisition Cost (CAC) or making it just one-third of the Customer's Lifetime Value (LTV). Yet, they often find themselves di...
Don't reinvent the wheel: 4 best growth design patterns
Elena's Growth Scoop
|
As much as we love to reinvent the wheel, there is really no need to. At least when it comes to growth designs. Companies like Slack, Asana, Miro, and Notion have done the homework for us, creating in...