News
General marketing and technology news.
Instagram expands carousels to 20 frames
Social Media Today
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Instagram carousels are getting even bigger, with IG confirming that creators can now include up to 20 frames in a single carousel update. As you can see in this notification, users can now add up to ...
X takes legal action against advertisers to challenge media status quo
Digiday
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X is dragging a global alliance of advertisers to court, accusing them of mob-like behavior. The advertising industry, of course, finds this beef utterly ungrounded. But in typical X fashion, it went ...
Reddit acquires memorable AI to improve ad performance
Social Media Today
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Reddit’s taking another step to improve its ad tools, with the acquisition of Memorable AI, which uses AI and machine learnings processes to analyze human reactions and create more effective ads in-li...
Instagram tests Creator Insights profile performance overview for brands
Social Media Today
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Instagram’s adding another way to help creators establish partnerships with brands, this time via a new “Creator Insights” display on their profile, which provides a snapshot of their account performa...
X is testing advanced account analytics features
Social Media Today
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Good news: X is adding more analytics elements to provide more insight into your content performance. Bad news: It’ll be an X Premium exclusive feature. After many years of providing minimal metrics, ...