Social media
How does Twitter’s algorithm work and how to conquer the Twitter feed
Susanna Gebauer
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For years, Twitter stuck to its chronological feed. The latest tweets were shown on top of your Twitter timeline. But with more and more users and more and more people following other Twitter accounts...
How Instagram suggests new content
Meta
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A touring alien from a galaxy far, far away is an avid Instagram user. Her Instagram Feed is dominated by: Friends and family posts, some space travel magazines, a few general news accounts, lots of s...
Find the ideal social media content mix for your brand
Sprout Social
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Social media marketers know that content is king. But there’s no such thing as a one-size-fits-all social content strategy. Your business goals, brand identity, creative resources, budgets and more di...
The most in-demand skills for social media managers
Social Media Today
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What are the most in-demand skills for social media managers? It’s a role that can combine various elements, from creativity to planning to analytics, etc. With so many different aspects, it can be di...
14 influencer marketing campaign examples (+ key takeaways)
Modash
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Influencer marketing is becoming an increasingly crowded space — making it challenging to come up with unique, exciting, and engaging campaigns. You want to stand out from the crowd but don’t want to ...